Lloyds Bank Rebrand

Working in-house as part of a strategic creative team behind the Lloyds Bank Rebrand, extremely tight and strict deadlines needed to be met to accomplish rollout of in-branch material for all of the Personal Banking sector, ready for production. A major part of the project was adapting creative thinking to a strict set of constantly evolving brand guidelines to ensure consistency was met across a large team of people.

Projects involvement: Art Direction, Print for in-branch material
Agency: Tangible